Nomad Travel Platform

Discovery-first travel planning tool with AI-assisted itinerary building. Led product design from concept through public beta launch.

Overview

Nomad began as a response to how brittle existing travel planning tools are — they optimize for booking transactions, not for the exploratory phase where most decisions are actually made. We designed the experience around a map-first canvas where AI suggestions appear as lightweight overlays rather than interrupting the user's spatial reasoning. I led the end-to-end product design: journey mapping, IA, wireframes, visual design, and a three-month beta with 800 users. The beta validated a 34% improvement in itinerary completion rate compared to the leading competitor's linear flow.